Magnetic Marketing™ for Service Companies

The 1LD Customer Growth Intensive is a 2-day immersive workshop designed specifically for service company owners, sales leaders, and growth-focused teams who want consistent leads, higher-quality customers, and predictable revenue—without discounting, desperation, or chaos.

This experience is 100% focused on marketing and sales:

  • How customers find you

  • Why they choose you

  • How they convert

  • Why they stay

No fluff.
No trends that don’t work in service businesses.
Just proven, repeatable growth systems built for real service companies.

Hosted by Libby DeLucien

Founder of Organize It, WootRecruit, and the One Layer Deep™ Methodology

Libby built and scaled multiple service and SaaS companies in competitive markets while navigating labor shortages, rising costs, and inconsistent lead quality.

Through trial, data, and experience, she developed clear, systemized marketing and sales frameworks that remove guesswork and create steady customer acquisition.

Now, she’s bringing those frameworks directly to service companies ready to grow with intention.

Why This Workshop Matters

In today’s market, customer growth isn’t about:

  • Posting more

  • Spending more on ads

  • Chasing every lead

  • Lowering prices

It’s about clarity and alignment.

Imagine a service business with:

  • A predictable flow of ideal leads

  • A confident, repeatable sales process

  • Customers who value quality—not price

  • Strong close rates

  • High retention and recurring revenue

The 1LD Customer Growth Intensive gives you the systems to attract, convert, and retain the right customers—on purpose.

This Workshop Is Your Roadmap to the Next Level

We take the mystery out of marketing and sales by showing you how to:

  • Build customer growth intentionally

  • Align messaging with the right audience

  • Connect marketing to sales seamlessly

  • Lead growth without burnout

Growth shouldn’t feel reactive.
It should feel engineered.

What You’ll Learn

1. Customer Growth Strategy (Marketing + Sales Alignment)

Develop a targeted customer growth roadmap that focuses on:

  • Your most profitable services

  • Your ideal customer profile

  • Your strongest acquisition channels

You’ll stop chasing volume and start building quality demand.

2. Magnetic Marketing for Service Companies

Learn how to attract customers who:

  • Value professionalism

  • Respect your process

  • Stay longer

  • Pay correctly

We’ll break down:

  • Messaging that converts

  • Channel strategy (what actually works)

  • Brand trust in local markets

  • How to stand out without gimmicks

3. A Repeatable Sales System That Closes

Whether sales is handled by you, a team member, or a VA, you’ll build a structured sales process that:

  • Increases close rates

  • Creates consistency

  • Removes emotion from quoting

  • Filters out poor-fit clients

Sales becomes a system—not a stress point.

4. Pricing, Packaging & Offer Clarity

Confusion kills conversion.

You’ll learn how to:

  • Package services clearly

  • Price with confidence

  • Protect margins while increasing close rates

  • Eliminate friction at the decision point

5. Customer Retention & Lifetime Value Growth

Real growth isn’t just new customers—it’s keeping the right ones.

You’ll build systems to:

  • Increase repeat and recurring service

  • Reduce churn

  • Turn customers into advocates

  • Multiply revenue without multiplying leads

6. Growth Metrics That Actually Matter

Stop tracking vanity metrics.

You’ll learn how to:

  • Identify the KPIs that drive customer growth

  • Track conversion at every stage

  • Spot breakdowns early

  • Make confident marketing and sales decisions

Data should guide—not overwhelm.

Why Attend the 1LD Customer Growth Intensive?

This isn’t a motivational event.

This is a working intensive for service companies that want:

  • Better leads

  • Higher close rates

  • Stronger customer relationships

  • Predictable revenue

You’ll leave with:

  • A clear customer growth plan

  • Marketing and sales systems you can implement immediately

  • Messaging clarity

  • Confidence in your growth strategy

This Is More Than a Workshop

It’s how you stop hoping for customers—and start creating demand.

If you’re ready to:

  • Attract better clients

  • Sell with confidence

  • Grow revenue intentionally

  • Build a business that feels stable

The 1LD Customer Growth Intensive is your next step.

Customer Intensive

DATE:

06/05/2026

- 06/06/2026

TIME:

All Day

COST:

$250.00

LOCATION:

431 Northampton St Easton, PA 18042