Stop Paying For Temporary Advice

Start building permanent MicroplaysGameplansOwner Playbooks

your team can actually use to execute without you.

is NOT a “Coaching” program.

It is THE Operating System for Home Service Businesses.

Stop Paying For Temporary Advice

Start building permanent MicroplaysGameplansOwner Playbooks

your team can actually use to execute without you.

is NOT a coaching program.

It is THE Operating System for your home service business.

Why 1LD™ OS

Why 1LD™ OS

You don’t need another coach.
You need an operating system.

Coaching is temporary.
Structure is permanent.
Coaching makes you feel good.
Structure makes your company run.

1LD™ OS installs the actual Microplays, Gameplans, and Cadences your team needs to
stop depending on you and start executing.

You don’t need another coach.
You need an operating system.

Coaching is temporary.
Structure is permanent.
Coaching makes you feel good.
Structure makes your company run.

1LD™ OS installs the actual Microplays, Gameplans, and Cadences your team needs to stop depending on you and start executing.

This Is Structure That Lasts

Deliver The Right InformationTo The Right PersonIn The Right WayAt The Right Time ...Done For You

Deliver The Right InformationTo The Right PersonIn The Right WayAt The Right Time ...Done For You

With

Hosted Playbooks + Templates

Uniquely for field staff and office staff. Password-protected, unlimited access.

Efficiency Training™

Tactical, mastermind calls keep your team in motion by systematically eliminating bottlenecks without you as the driver

Audits & Refinement

Monthly revisions to keep your systems on point as your company grows

Permanent Installs

Incorporate job descriptions, time audits, role clarity, and accountability frameworks

Built into your company, not just your head

Pricing

Pricing

Starter

Structure Only

For Owners Needing Simple Structure Without Guidance

$199/Month

($1,000 Setup)
Billed in 4 Weekly Payments

Per Portal

  • 1 Portal (Field or Office Staff)

  • Hosted Playbooks + Templates

  • Up to 10 Edits p/mo

  • Unlimited User Access
    (Password-Protected)

Growth

Structure +
Efficiency Training™

For Companies Needing Full-Team Ownership & Execution

$600/Month

($3,000 Setup)
Billed in 4 Weekly Payments

Everything in Starter +

  • 2x Portals (Field + Office)

  • Owner Command Center

  • Monthly Team Efficiency Training™

  • Up to 20 Edits p/mo

Transformation

Full 1LD™ OS Install

For Owners Ready to Install the
1LD™ Operating System

$3,000 per Role

Billed in 4 milestone-based stages as value is delivered.

12 Months of Starter +

  • Stage 1: Time Audit + Efficiency Interviews

  • Stage 2: Role Mapping + Cadence Calendars

  • Stage 3: Refine Tool Stack + Microplays

  • Stage 4: Gameplan, Dashboard, KPI Integration

Frequently Asked Questions

Frequently Asked Questions

Before You Begin

Before You Begin

You’re ready when your business hits a friction point you can’t untangle, typically when your team isn’t aligned, roles aren’t clear, and too much depends on you.

Transformation will create full-team alignment, develop clear intention for every role, and gets everyone executing only on what moves the company forward.

This is the full 1 Layer Deep™ implementation. We run Day In The Life Of (DITLO) interviews, Time Audits, and Role Mapping with your team.

We build Microplays, Gameplans, Owner Playbooks, and Cadences tied directly to your business.

The result is a company that runs without you as the bottleneck, because your team finally has the structure and tools to execute with clarity.

Getting Started

Getting Started

We set up your portal and load in the core plays after our first scheduled call. From there, we set aside 9 hours for setup (more if you need) to nail down how YOU need them to flow before handing it off to your team.

How quickly you roll it out is based on how you define “What needs to be true” and “What can be done after rollout”.

Most owners see their team using the system right away. After initial setup, you can request edits and add new plays without rebuilding everything from scratch.

The point is speed and adoption from your team, not waiting on a long rollout.

Otherwise, the system’s not 1 Layer Deep™, it’s 100.

It depends on the size of your company and how many processes you already have organized.

The setup includes 10 hours to capture and edit. After that, you can request up to 10 edits per month, or purchase more build time in 2, 5, or 10-hour blocks.

This way you only pay for what you need.

It depends on how quickly you want to roll this out and how effective those processes have been so far.

Here’s the Golden Rule: If a process doesn’t deliver the right information to the right person in the right way at the right time, it’s not a process. It’s a distraction.

Sometimes it’s better to start with our proven templates so your team can get moving fast.

From there, we use the 10-hour setup block to quickly adjust and fill in the biggest gaps. We focus on order of importance and output of results so bottlenecks get solved first.

The goal is speed and adoption so your team stops asking and starts executing.

The System

No. We create them for you during setup.

If you already have written processes, we’ll translate them into Microplays.

If you don’t, you can start with our templates, revise them during setup, and adjust as you go.

You also get tools to request new Microplays so your system keeps growing with your business.

A Portal is the hub for Gameplans and Microplays for one part of your company, like Field Staff or Office Staff.

It includes hosted templates, Microplays, quick links, and the ability to request edits.

Growth adds an Owner’s Command Center so visibility across all departments is 1 Layer Deep™.

Transformation allows for fully integrated KPA’s and tracking across every piece of tech in your company.

No. Your CRM handles customers. 1 Layer Deep™ handles your people.

Think of it as your Operating System that delivers:

  • The Right Information
  • To the Right Person
  • In the Right Way
  • At the Right Time
  • 1 Layer Deep™

…without asking you.

Adoption

That’s exactly why we install it into their daily rhythm instead of handing them a pretty document they’ll never read.

Following the 1 Layer Deep™ Setup process, you should be delivering:

  • The Right Information
  • To the Right Person
  • In the Right Way
  • At the Right Time
  • 1 Layer Deep™

…without asking you.

When you purchase Transformation, we build the Microplays, Cadences, and Gameplans into their workflow so using them becomes the path of least resistance, 1 Layer Deep™.

Adoption isn’t optional at this point, it becomes a Culture. 1 Layer Deep™

Every plan includes ongoing edits.

Starter allows 10 edits per month, Growth allows for 20.

For bigger changes, you can purchase additional blocks of build time so you’re never stuck with an outdated system.

We recommend batching edits to take advantage of a block of time the fits best.